We offer a 360º service that includes planning, creation and follow up of press campaigns: content elaboration, interview organization, press clippings, advertising, and much more. We send our press releases to more than 700 worldwide media contacts, specialized mainly in reggae music, selected depending on the goal.
What we do?
We promote reggae projects with passion and professionalism through press campaigns focused mainly on albums, singles, videos, tours and events.
Who do we work with?
Artists, labels and promoters.
What does a press campaign include?
- Studying the project and discussing a general strategy.
- Writing or adapting and translating the EPK.
- Writing and translating the press release.
- Sending the press release to specialist reggae media.
- Sharing the info on the Run it Agency website and social media.
- Organizing exclusive video premieres and album or singles pre-listenings.
- Physical materials shipping to medias.
- Contacting and assisting the media to organize interviews and coverage.
- Press clippings.
- Radio tracking.
To whom and where do we send the press releases?
To our network of specialized reggae media: mainly radio shows, websites and magazines. We are based in Europe but we have contacts worldwide and we organize them by geographical area: Spain, Italy, France, Northern Europe, Eastern Europe, Southern Europe, German Speaking Countries, USA+Canada, Latin America and Rest of the world.
We create and manage communication strategies to propose a personalized plan, using both traditional and social media to optimize each project’s communication and maximize results.
We advise about how to optimize each release in a personalized way: when to publish and how to organize the promotion. We propose the number of campaigns, the timing and the geographical areas, we plan exclusive premieres and social media strategies, we offer advertising options, consulting for websites and much more. All this adapted to the budget of each client.
We create websites adapted to each client, focusing on contents, but without forgetting the importance of an appealing design. We also take care of updates and maintenance.
We take care of all kind of contents, design, SEO, hosting and domain management. We personalize and adapt our work to every kind of client and device.
We write all kind of original texts for every type of audiovisual media.
We translate into Spanish, Italian, English, French, German and more.
We edit and correct any kind of texts, contents or multimedia material.